Advocates & Activists

Meet #ElmoDad: Nationally Recognized Industry Leader, Keith D. Reuben, Joins Housing & Healthcare Finance as CEO

keithreubenelmodad“You (Autistics) will continue to wallow in your pitiful, pathetic existence with hate and complete ignorance. HAHAHAHAHAHA!” –


keithreubenelmodad“Russian Trolls (like you) who send thousands of messages will never be able to stop great humanitarians like us.”

 Keith Reuben, HHC CEO, “Autism Ambassador” & #ElmoDad


Nationally Recognized Industry Leader, Keith D. Reuben, Joins Housing & Healthcare Finance as CEO

WASHINGTONFeb. 2, 2017 /PRNewswire/ — Housing & Healthcare Finance (HHC) is pleased to announce that Keith D. Reuben, a nationally recognized healthcare and commercial finance executive, has joined as its Chief Executive Officer. As an industry veteran, Reuben will be leading the company’s ongoing expansion efforts, bringing with him 20 years of experience in healthcare and specialty commercial lending.

Additionally, HHC has announced that Erik Lindenauer will serve as the firm’s Executive Chairman, and Richard Lernerwill serve as the firm’s Executive Vice Chairman. Lindenauer, Lerner and Reuben will comprise HHC’s board.

keithreubenelmodad“Autistic….nice try.

You are supporting the wrong causes and you have abolutely no idea what you are talking about, as I always suspected.” 

– Keith Reuben, HHC CEO, “Autism Ambassador” & #ElmoDad

“I am delighted to welcome Keith to the HHC team,” said Lindenauer.

“I am confident that his wealth of knowledge and stellar track record will be instrumental as HHC continues to expand and diversify the products we offer to our customers. Keith’s breadth of experience in healthcare and specialty lending, coupled with Rich’s background throughout the capital markets and in housing and urban development, will allow us to provide a full suite of creative financing solutions to healthcare companies.”

keithreubenelmodad“Do some internet research and see everything we do and you’ll shut the fuck up.” 

“It is an honor to join the Housing and Healthcare Finance team, which has been the preeminent lender in its class for more than a decade,” said Keith D. Reuben. “I look forward to working alongside Erik and Rich– both of whom possess an unmatched track record of success – as well as the entire HHC team, as we work together to expand and diversify HHC’s already very successful business.”

keithreubenelmodad“It is you, not me, who are dangerous, trolling the way you do, you should be ashamed of yourself.

Not thorough in your thoughts, sloppy in your research, working off of make believe facts, and, of course, not thorough in your analysis – actually there is no analysis.

All of it flawed and wrong – actually just dangerous and idiotic (you and the rest of your trolls just playing on the internet).

Serious people are dealing with serious issues. You are neither serious nor clever…..but it was fun to torture your pea-sized intellect.”

Reuben will join HHC in their main office in Bethesda, Maryland.  Prior to joining HHC, Reuben served as President of Specialty Finance Partners (SFP) – a healthcare and commercial finance advisory firm that he co-founded. SFP is a strategic advisor and workout specialist for approximately $500 million of middle market assets on behalf of numerous domestic and international investors.

keithreubenelmodad“YOU’RE A COMPLETE MORON if you think you can read one small exerpt and you think you know us (as you can see, I did look at a few of the emails you sent us before I blocked you).” –

From June 2011 through February of 2015, Reuben was the Executive Vice President of the Commercial and Specialty Finance Business at Capital One Bank and President of a number of national business lines, including Healthcare Credit, Healthcare Real Estate, Healthcare Sponsor Finance, Security/Homeland Defense, Technology Sponsor Finance and Capital One Business Credit.

keithreubenelmodadA few (neo nazi movement) will never care about humanity and only hate. Ultimately, those are just a very vocal minority – don’t be those hateful folks.

– Keith Reuben, HHC CEO, “Autism Ambassador” & #ElmoDad

Between May 2001 and December 2009, Reuben was a member of the senior management team at CapitalSource Inc., most recently as the President of CSE’s Commercial Finance Business, which accounted for approximately half of CSE’s aggregate lending business. CSE was a publicly-traded commercial finance company founded in 2000 that became one of the leading providers of capital to middle market companies in the United States and Europe with approximately 700 employees, 23 offices and, at its peak, over $15 billion of assets under management.

 keithreubenelmodad“You are clearly uncaring and are neither thoughtful nor careful, and it is an embarrassment that you dare to use the word “activist” to describe yourself – I’m sure you’ve never earned that.” –


keithreubenelmodad“Ralph Nader is an activist; you are nothing.” –

Prior to joining CSE, from 1999 to 2001, Reuben was an executive at Heller Healthcare Finance and its predecessor company, Healthcare Financial Partners, where he served as Vice President in the portfolio development/investment group.   Heller Financial and Healthcare Financial Partners were both publicly-traded finance companies providing capital to middle market companies.

keithreubenelmodad“And I know that the comments eminate from a very, very few of you zealots (I call them “Alex Jones” crazies) who only will make us stronger.

Alex Jones loves Trump too.

Truth will carry the day in the long run. It always does.”

Prior to joining Healthcare Financial Partners, Reuben practiced corporate and securities law in Washington, D.C. for Hogan & Hartson, L.L.P., where he represented a variety of private equity firms and their portfolio companies. Before joining Hogan & Hartson, he practiced corporate and securities law in Atlanta for King & Spalding.

Reuben holds a B.A. with Distinction in Economics, Magna Cum Laude, from Yale University (1988), and a J.D. from the University of Pennsylvania Law School (1993). He currently resides in Bethesda, Maryland with his wife, Whitney Ellenby, and their two children.

keithreubenelmodad“This is the truth – like the Allies (me and Whitney) overwhelmning the Axis and the Nazi’s (you all) in World War II, good (us) will conquer evil (you) and eventually (as what happened with the majority of the German people, most of you will come to understand our humanity and our greater message of caring and love.” –

Founded in 2002, Housing & Healthcare Finance, LLC (HHC) is a commercial finance company
headquartered in the Washington, DC area with additional offices in New YorkNew Jersey, Pennsylvania, Ohio, Illinois, and California.  While the firm is very active in the conventional commercial loan markets, its depth of experience is in underwriting and closing healthcare and multifamily loans that are insured by the Department of Housing and Urban Development (HUD).

keithreubenelmodad“It is you, not me, who are dangerous, trolling the way you do, you should be ashamed of yourself.”

HHC’s primary focus has been on financing HUD insured healthcare facilities and multifamily properties including skilled nursing facilities, acute care hospitals, assisted living facilities, board & care homes, psychiatric hospitals, and low-income/subsidized and market rate multi-family housing.
HHC’s staff has over 150 years of combined HUD healthcare and multi-family financing experience.  In 2014, HHC finished HUD’s FY as the number one HUD healthcare lender in the country, and has consistently ranked in the top three HUD LEAN lenders in the country for the past five years.   HHC’s servicing portfolio is in excess of $2.5 Billion.

keithreubenelmodadFUCK OFF, YOU COMPLETE MORON!!” –

For more information about Housing & Healthcare Finance, visit

CONTACT: Shin-Jung, (212) 938-0005 or

SOURCE Housing & Healthcare Finance

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By Eve Reiland

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One reply on “Meet #ElmoDad: Nationally Recognized Industry Leader, Keith D. Reuben, Joins Housing & Healthcare Finance as CEO”

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